The birth of internet websites meant that people could look for something more quickly and easily. 25 years on the internet has grown up and the web has become one of the most important business tools in the world.
Internet retailing grows year-on-year and by 2012 £1 in every £5 spent in the UK will be online. Photography has always been an important part of showing a product, but with faster internet access and better technology we can take photography to a new level.
We at 3D Studio photograph products from multiple angles and compile them to make a 360 view of a product. As you can see from the right that an animated 360 view of a product has more appeal than static image.
According to research by IDC internet sales increase by and average of 20% if the imagery is more interactive. Buying online can be sometimes tricky. With 360 product photography your website user will get a better understanding of the product. Seeing all the detail that cannot be shown in a single image encourages people to buy and also has a higher chance of the product not being returned. We have yet to have a client who has not seen an increase in sales since taking up 360 rotation photography.
